IT services & marketing

E-commerce website development

E-commerce website development
Astudio provides full-service e-commerce website development from scratch in Armenia. 

Since 2009, we have built complex online stores and trading platforms across virtually all industries, accumulating invaluable expertise in custom technical and functional solutions.

Today, the "oldest" active online store created by the Astudio team has been running seamlessly for over 10 years. According to Google Analytics and Search Console data, it generates approximately 135,000 impressions and 10,000 organic visits monthly. An additional 15,000 impressions are driven by AI Generative Answers (AI Overviews).

Most of the webshops we develop achieve top rankings in Google for industry-specific keywords, driving steady targeted organic traffic.

How to create an online store that drives revenue?


How can you create an online store that generates profit while minimizing financial risks?
To manage investments wisely, we often recommend a phased development approach:

  • Launch an online product catalog;
  • Fill the catalog with content and initiate core SEO marketing;
  • Activate user accounts and online payment gateways;
  • Integrate the webshop with your ERP software;
  • Implement AI custom chatbot to automate customer support;
  • Expand functionality by adding loyalty and bonus systems.
Building a successful online shop requires meeting seven fundamental prerequisites:

  1. Clean code and robust software architecture;
  2. Intuitive navigation and seamless user experience (UX);
  3. High-quality, informative product content;
  4. Continuous expansion of the product catalog;
  5. Ongoing SEO and digital marketing campaigns;
  6. Excellent customer service and reliable delivery;
  7. Continuous website improvement and scaling.

As digital technologies evolve, competition in e-commerce intensifies. To win modern consumers, businesses need a high-performing platform built to professional standards.

How to choose the right agency for your webshop?


When you need to create a webshop, selecting the right technical partner can be challenging. Here is a practical roadmap:

  • Search for IT companies on Google using targeted keywords (e.g., e-commerce website development). Focus on the top 10 results — if an agency cannot rank its own website on page one, it won't be able to do it for yours.
  • Evaluate their portfolio and case studies. Visit their completed online stores as a customer: test the checkout process, evaluate usability, and note any potential flaws.
  • Use AI tools to research and shortlist potential development partners based on your specific requirements.
  • Request itemized commercial proposals with detailed cost breakdowns. You can also generate a list of required features using AI to cross-check against agency quotes.
  • Clarify warranty terms, post-launch maintenance, and future costs for SEO, AIO, and GEO optimization.
  • Be skeptical of unrealistic sales promises. Meet the agency leadership in person to make a final decision based on real impressions.

E-commerce technology stack options


Depending on project scope, traffic load, budget, and scalability goals, Astudio develops custom e-commerce solutions using tailored technology stacks:

  • HTML + CSS + JavaScript + Laravel + MySQL
  • HTML + CSS + TypeScript + Vue.js + Nuxt + Laravel + PostgreSQL
  • TypeScript + React + Next.js + Python (Django) + PostgreSQL + Redis
  • TypeScript + React + Next.js + Node.js (NestJS) + PostgreSQL + Redis + OpenSearch

Keep in mind that choosing a specific framework does not automatically guarantee a successful project. Using our battle-tested Laravel stack, we build high-load online platforms capable of handling heavy traffic spikes and security threats.

Even modern frameworks can result in poorly optimized sites if written incorrectly, while a clean custom architecture ensures flawless performance.

Your primary criteria should always be code quality, engineering experience, and technical guarantees.

Artificial intelligence in web development


As AI tools evolve, many vendors promise to create an online store using AI. Based on human oversight and control, AI software development falls into three main approaches:

  1. AI-Assisted Development: The traditional engineering approach where human specialists handle architecture, business logic, UI/UX design, and core programming, while AI assists with complex problem-solving, automated testing, and security auditing.
  2. AI-Driven Development (AIDD): Engineers define system architecture and functional logic. AI generates code under strict human guidance and review, followed by multi-stage quality assurance.
  3. Vibe Coding: A prompt-only approach where a non-technical user describes an idea, and AI autonomously decides the structure, features, and writes code - often deployed without professional code review.
Astudio integrates method 1 into daily operations to optimize development costs without compromising quality. We occasionally utilize method 2 for experimental startup modules, custom calculators, or MVP development.

However, we consider unguided Vibe Coding risky for enterprise projects and recommend it strictly for hobbyist experiments.
Quick start
Medium complexity
Advanced e-commerce
For a limited number of products
For full-scale e-commerce
Retail & wholesale
Standard Laravel CMS
Custom Laravel CMS from scratch
Scalable CMS
Standard design
Custom design
Custom design
1 language
2 languages
3 languages
Automatic translations
Automatic translations
Automatic translations
Responsive design
Mobile-first design + PWA
Mobile-first design + WebView App
Two-level product catalog
Three-level product catalog
Unlimited product groups
Up to 1,000 products
Unlimited products
Unlimited products
Retail e-commerce
Retail e-commerce
Wholesale features included
Individual discounts
Individual discounts
Loyalty program
Shipping calculator
Shipping calculator
Shipping API integration
1C / ArmSoft integration
1C / ArmSoft integration
1C / ArmSoft integration
Automated updates
Automated updates
Automated updates
CRM integration
CRM integration
Custom e-CRM
On-page SEO
SEO services
SEO & AIO services
AI consultant integration
AI consultant integration
AI consultant integration
8,060 USD
Astudio It
13,620 USD
Astudio It
27,500 USD
Astudio It

Order custom e-commerce website development

Development period: 60-180 days

Price: 8,060–27,500 USD

Don't let your business become a testing ground. Work with an experienced, legally accountable web studio when you decide to create a webshop.

Our pricing is fully transparent and directly corresponds to the dedicated team members assigned to your project:

  1. Project Manager
  2. Web / UI-UX Designer
  3. Frontend Developer
  4. Backend Developer
  5. QA Engineeer
This represents the core team. Depending on project demands, SEO specialists, content managers, and copywriters are integrated. Total costs reflect dedicated specialist hours, infrastructure overhead, taxes, and ongoing warranty support.

Technically, it is possible to create an online store without a legal entity. However, selling products is considered business activity, and even sales on social platforms usually require business registration.

Important:

  • Compliance with sales rules
  • Business registration and tax regulations
  • Ensuring legal processes.

03.06.2026

The cost of building an online store depends on project complexity, functionality, and design. Pricing is affected by business and technical requirements, backend development, and whether it is built on CMS or from scratch.

Key factors:

  • Store Functionality
  • Payment/accounting systems integration
  • UX/UI design
  • Additional Automations.

03.06.2026

To start an online store and make sales, plan the process first.

  • Define your target audience
  • Work with a specialist to outline the store’s functionality
  • Choose an eCommerce CMS or build one from scratch
  • Verify the chosen platform thoroughly
  • Add products, images, and content
  • Set up payment and shipping systems
  • Implement SEO and marketing configurations.

06.03.2026

Last update 22.10.2026