SMM Basics

SMM (Social Media Marketing) is a type of marketing carried out on social media platforms, aimed at attracting new customers and increasing brand awareness.

Through SMM:

• Business pages are managed
• Content is created and shared
• Advertising campaigns are run.

In Armenia, the main SMM channels are Facebook, Instagram, TikTok, and LinkedIn.

SMM ensures and develops a business’s digital presence on social media. 

In Armenia, over 2 million people use social networks daily, and businesses can reach them through SMM without large expenses. With SMM you can:

1. Create and share engaging, useful content.
2. Boost brand awareness with aesthetic videos.
3. Communicate effectively with potential customers.

By increasing brand visibility and engaging the target audience, SMM boosts business growth. 

It provides feedback and valuable insights on audience behavior.

Results:

• New customers;
• Improvements based on feedback;
• Higher brand recognition;
• Increased sales.